"If things go south, it'll go south"

Through various TV programs such as "Fjorden Cowboys" and "Lothepus Camping", Lothepus has become a popular TV personality. "Fjorden Cowboys" follows best friends Joar and Lothepus, who work together in the construction industry, and their rugged rural life in Hardanger.

Leif Einar Lothe is known for speaking straight from the heart - often both charming and provoking viewers. He stands strong in the storm, with a fundamental belief that honesty lasts longest and that it's best to speak the truth.

In the construction industry, he is known for being hard-working and solution-oriented, and a breath of fresh air among his industry colleagues. With slogans such as "If things go south, it'll go south" and "That's good enough", it's easy to smile when Leif Einar drives along the road.

- Construction work is physically demanding, and you feel it when you're behind the wheel. Anyone who drives a lot on the road knows that you get more and more sluggish during long days. You can also become more inattentive about your own driving and speed. Two of my employees lost their driver's licenses a while back. It wasn't a case of reckless driving, but they simply weren't paying attention to the speedometer, says Leif-Einar.

Leif Einar has now taken action, on behalf of himself and his colleagues. With traffic alarms from Safedrive in all company cars, he's protecting himself against hazards and speeding fines along the road.

- I think it's great that the traffic alarm from Safedrive helps us to be extra alert all the time. It's a reassurance for both me and my drivers. I would recommend Safedrive to anyone who uses a car for work, whether you're a carpenter, electrician, plumber, transporter or perhaps a machine operator. I have 4-5 of them and I benefit from having these. That's for damn sure.

- Contact the gang at Safedrive for a good deal. Just push and haggle, laughs Lothepus.